RCS & WhatsApp Business Messaging
Rich, branded conversations over RCS Business Messaging and the WhatsApp Business Platform - verified senders, template approvals, chatbots, media and carousels, with automatic SMS fallback and MMS.
1B+
RCS-enabled devices
2B+
WhatsApp users reachable
< 24 h
Typical template approval
What is RCS & WhatsApp Business Messaging?
Customers now expect the messages a brand sends them to look and behave like the conversations they have with friends: a verified name and logo, images and carousels, buttons that book, pay or track, and a reply that gets a useful answer. Dollu's rich messaging service delivers that experience over RCS Business Messaging and the WhatsApp Business Platform, from the same account, API and reporting you already use for SMS.
RCS Business Messaging upgrades the native messaging app on Android to a branded channel with verified sender, rich cards, carousels, suggested replies and read receipts, reaching more than a billion devices worldwide. The WhatsApp Business Platform reaches over two billion users with template-based notifications, session-based two-way conversations, media, documents, interactive lists and payments in supported markets. We onboard your RCS agent and WhatsApp Business Account, manage sender verification, template submission and approval, and monitor quality ratings and messaging limits for both channels.
Not every recipient has RCS enabled or WhatsApp installed, and rich channels have their own delivery rules, so fallback matters. The platform checks channel capability per number in real time and sends over RCS or WhatsApp where possible, falling back automatically to MMS or SMS with an equivalent message and a link - so every customer receives the communication and you pay only for the channel that was used. Fallback order, timing and content are configurable per campaign or API call.
Conversational use cases are supported natively. Build chatbot flows and decision trees in our visual designer or connect your own bot or contact-centre platform through webhooks and the conversations API, hand over to a human agent when needed, and keep the full history in one thread. Retailers, banks, airlines, logistics companies and healthcare providers use the service for order updates, appointment booking, customer support and opt-in promotions with engagement rates far above plain SMS.
Why choose Dollu for rcs & whatsapp.
The advantages of buying from a carrier that owns its network, interconnects and operations - rather than a reseller.
Engagement SMS cannot match
Images, carousels and buttons drive read and click rates several times higher than plain text, and a verified sender removes the doubt that suppresses response to unknown numbers.
Conversations, not broadcasts
Two-way sessions with suggested replies, quick actions and bot or agent handover turn notifications into resolved queries and completed transactions.
Trust and brand safety
Verified RCS agents and WhatsApp Business accounts display your name and logo, and template approval keeps content compliant with each channel's policies.
Nobody left out
Capability checks and automatic SMS or MMS fallback mean every customer gets the message, whatever their handset or app, with a single API call.
Automation that scales
Chatbot flows for FAQs, order status, booking and lead qualification handle volume around the clock and hand off to humans only when needed.
Capabilities in detail.
Everything included with RCS & WhatsApp Business Messaging - the platform features, options and controls you get from day one.
- 01
RCS Business Messaging
Verified agent creation and launch across operator RBM platforms; rich cards, carousels, suggested replies and actions, media up to 100 MB, read receipts and typing indicators.
- 02
WhatsApp Business Platform
Business account onboarding and verified-badge support; utility, authentication and marketing templates; session messages; interactive lists and buttons; media, documents and catalogues.
- 03
Template management
Submission, localisation and approval tracking for WhatsApp templates and RCS message content, with variables, header media and quick-reply buttons managed in the portal or API.
- 04
Capability lookup and fallback
Real-time RCS and WhatsApp reachability checks per number; configurable fallback to MMS or SMS with adapted content and shortened links; per-channel billing.
- 05
MMS
Picture and short video messaging on numeric senders and short codes in supported markets, for coupons, product images and rich notifications where RCS is unavailable.
- 06
Chatbot builder and conversations API
Visual flow designer with keywords, menus, forms and conditions; webhooks and REST conversations API to connect your own NLP bot, CRM or contact-centre platform.
- 07
Agent handover and inbox
Route conversations to a shared team inbox or your CCaaS platform, with full history, tagging and SLA timers, and return them to the bot when resolved.
- 08
Analytics and quality monitoring
Delivery, read, click and reply rates per template and campaign; WhatsApp quality rating and messaging-limit tier alerts; RCS agent performance dashboards.
- 09
Compliance and consent
Opt-in capture and records, opt-out handling, channel policy checks before send, GDPR data-processing controls and audit logs for every conversation.
How it works.
From first conversation to live traffic - a tracked, engineer-led onboarding with a named owner at every step.
- Step 01
Verify your brand
We create and submit your RCS agent and WhatsApp Business Account with brand assets and use-case description, and manage the verification process with the platforms.
- Step 02
Design templates and flows
Build message templates, rich cards and chatbot flows in the portal or via API. We submit templates for approval and advise on content that passes first time.
- Step 03
Integrate and test
Send over the unified messaging API with fallback rules configured. Test on our device lab and preview how each message renders across RCS, WhatsApp, MMS and SMS.
- Step 04
Launch and grow
Go live with analytics on engagement and conversation quality; expand into new use cases, markets and languages with your account manager's guidance.
Direct, premium or grey.
Where an SMS route class shows up: in delivery, in the sender ID your customer sees, in the truthfulness of the delivery receipt and in the compliance risk you carry.
| Dimension | Direct operator | Premium aggregated | Grey routesNot offered by Dollu |
|---|---|---|---|
| Delivery | Direct SMPP bind to the mobile operator; the highest and most consistent delivery | Via a vetted hub or Tier-1 aggregator holding operator agreements; high delivery with occasional re-routing | Via SIM farms or unauthorised international paths; unpredictable, filtered and blocked without notice |
| Sender ID | Registered alphanumeric ID, short code or long number preserved exactly | Registered sender ID normally preserved; may be substituted on a few destinations | Overwritten with a random numeric sender; your brand is invisible |
| DLR quality | Handset delivery receipts from the operator | Operator or hub receipts; reliable, occasionally delayed | Fake or aggregator-generated receipts; no proof of delivery |
| Compliance risk | Lowest - operator-approved, with DLT, 10DLC or sender-ID registration completed up front | Low - operator agreements in place; Dollu vets every hub it uses | High - breaches operator terms and local law; carries fines, blacklisting and lost sender IDs |
| Price position | Highest per message; the lowest cost per delivered, verified message | Mid | Lowest headline price; the hidden cost is failed OTPs, blocked traffic and brand damage |
Dollu does not sell grey routes. Every destination on our deck is direct operator or premium aggregated, and the route class is shown against each price so you know exactly what you are buying.
Who uses this and why.
Typical deployments across carriers, enterprises, platforms and contact centres.
Retail and e-commerce
Product carousels, abandoned-cart reminders, order tracking with live buttons and conversational customer service in one thread.
Banks and insurers
Verified statements, payment reminders and claim updates with documents attached, plus secure two-way servicing through a chatbot.
Airlines and travel
Boarding passes, itinerary changes and rebooking options as rich cards, with a conversational assistant for disruption handling.
Logistics and delivery
Delivery-slot selection, live tracking links and photo proof of delivery over WhatsApp or RCS, with SMS fallback for every recipient.
Healthcare
Appointment booking and confirmation, pre-visit instructions and result notifications with consent capture and secure documents.
Customer support teams
Deflect calls to messaging with bot-first triage and seamless handover to agents in your CCaaS platform.
Technical & commercial specifications.
Key parameters at a glance. Ask us for the full service description and SLA document.
| Channels | RCS Business Messaging, WhatsApp Business Platform, MMS, SMS fallback |
|---|---|
| Integration | Unified REST messaging API, conversations API, webhooks, portal |
| RCS features | Rich cards, carousels, suggested replies/actions, media, read receipts |
| WhatsApp features | Templates, sessions, interactive lists/buttons, media, documents, catalogues |
| Fallback | Real-time capability check; configurable MMS/SMS fallback |
| Chatbot | Visual flow builder; webhook integration with external bots and CCaaS |
| Verification | RCS agent verification; WhatsApp Business Account and verified-badge support |
| Analytics | Delivered, read, clicked, replied; quality rating and tier alerts |
| Billing | Per message or per conversation by channel and market; prepaid or postpaid |
| Support | 24脳7 NOC; onboarding and template specialists; named account manager |
How Messaging is priced.
A2P, OTP and promotional SMS are priced per message by destination and route class - direct operator or premium aggregated. Wholesale SMPP decks for aggregators; RCS and WhatsApp per conversation or session.
We publish the model, not a public rate card - actual rates depend on destination, route class, volume and regulatory cost. See how every Dollu service is priced.
- Direct-operator and premium route tiers per destination
- Sender ID and DLT registration assistance included
- Volume-based discounts by monthly message count
- Two-way inbound priced per number
- RCS and WhatsApp Business per conversation or session
- Billing
- Per submitted message, itemised by destination and route; prepaid or postpaid
- Commitment
- None - month-to-month; volume commitments unlock better tiers
220+ destinations, 800+ operator connections.
Direct operator binds and premium aggregated routes into every major mobile network. Country guides explain the sender-ID rules, KYC and route options in the markets we are asked about most.
- Australia+61
- Brazil+55
- Canada+1
- France+33
- Germany+49
- Hong Kong+852
- India+91
- Mexico+52
- Netherlands+31
- Philippines+63
- Saudi Arabia+966
- Singapore+65
- South Africa+27
- United Arab Emirates+971
- United Kingdom+44
- United States+1
Sender-ID registration markets
In these destinations A2P traffic is scrubbed unless the sender is pre-registered. Dollu鈥檚 compliance desk prepares and submits the registrations before your first message.
- IndiaDLT entity, header and template registration
- UAESender IDs registered with e& and du under TDRA rules
- Saudi ArabiaSender IDs registered with stc, Mobily and Zain under CST rules
- SingaporeSMS Sender ID Registry (SSIR); UEN required
- PhilippinesSender-ID whitelisting with Globe, Smart and DITO
- United States10DLC brand and campaign registration
RCS & WhatsApp - your questions answered.
The questions customers and carriers ask us most often before they interconnect. If yours is not here, our team answers within one business day.
Still have a question?
Ask our solutions teamRelated services.
Services customers commonly combine with RCS & WhatsApp Business Messaging.
Bring your customer conversations to life.
Send us a sample notification or support flow and we will show it rendered as RCS, WhatsApp and SMS fallback, with indicative pricing for your markets.
